Building products that
people actually use.
My work sits at the intersection of product thinking, business impact and hands-on execution. I don't believe in endless PowerPoints. I believe in shipping.



About Me
I build apps that make sense: products that solve real problems, feel clear to use, and earn a place in people's daily routines. My work sits at the intersection of product thinking, business impact and hands-on execution.
Over the past years, I've led mobile products with millions of users, turning ideas into real growth stories through experimentation, data and empathy. At Leadtech, I help shape and scale consumer apps by connecting business goals with user experience.
Outside of that, I thrive as an independent Digital Product Creator. I design, build, and scale my own applications like Walletly and Sipybara. I use these projects as a fast feedback loop to test, learn and refine what I believe in: clarity, speed and purpose. I don't believe in endless PowerPoints. I believe in shipping, testing and iterating, always with a user-first mindset and a lot of coffee.
How I work
Strategy
Product strategy grounded in user behavior, market reality and practical prioritization.
Iteration
Fast iteration loops built on shipping, testing, measuring and learning.
Execution
Execution that bridges business, UX and delivery without adding unnecessary process.
My Portfolio
Interactive previews of apps designed with care.
Sipybara
Drink more water, the simple way.
Your new hydration companion. Launched in less than 24 hours, Sipybara helps you build a steady habit with gentle reminders and frictionless one-tap logging. Say goodbye to complex charts and hello to your cute capybara friend.
Walletly
Track your expenses smartly.
A minimal and elegant expense tracker. Keep your finances in check without the clutter. Walletly provides beautiful insights, fast entry, and complete privacy for your daily transactions.
Got an idea? Let's build it.
I'm always open to discussing new projects, creative ideas, or opportunities to be part of your vision.
Get in touch